I'm Cherrelle Davis, an SEO strategist based between New York and Madrid. I help service-based businesses grow with strategic SEO for Google and AI search engines like ChatGPT and Perplexity — so you're found by the clients who matter most.
Sites I've designed and optimized - pairing thoughtful brand presentation with the technical foundation Google and AI search engines reward.
Interior Designer · Wellness Design · Madrid
A brand site built to reflect Zuzana's wellness-led interior design practice — pairing editorial visuals with an SEO foundation tuned for Madrid-based clients.
Lactation Specialist · IBCLC · New Jersey
A warm, calming brand site for an in-home IBCLC serving New Jersey families — pairing editorial visuals with a local-SEO foundation tuned for parents searching for trusted lactation support.
Creative studio · In build
A full redesign and SEO rebuild for an established boutique studio — launching soon with a refreshed identity and search strategy.
Every service is tailored to your business goals — not a one-size-fits-all package.
Businesses ready for a clear growth plan
A comprehensive roadmap aligning your search presence with business objectives — covering content, technical foundations, and competitive positioning.
Sites with crawl, speed, or indexation issues
Deep technical audits and fixes that ensure search engines can efficiently discover, crawl, and index your most important pages.
Brands that need content that ranks and converts
Keyword-informed content planning that builds topical authority, answers search intent, and guides visitors toward action.
Pages that aren't performing to their potential
Title tags, meta descriptions, heading structure, internal linking, and content optimization — refined for both users and algorithms.
Businesses needing clarity on what's holding them back
A thorough analysis of your current search performance with prioritized, actionable recommendations for growth.
Service providers targeting local clients
Optimize your local presence across Google Business Profile, local citations, and geo-targeted content for regional visibility.
Businesses building or upgrading their digital presence
From single-page sites to complex e-commerce platforms, clean, fast, SEO-ready websites built to convert. Packages starting at €350.
Forward-thinking brands preparing for the future
Structure your content for visibility in AI-generated answers, ChatGPT, Perplexity, and Google's AI Overviews.
Teams adopting AI who need to stay compliant and responsible
AI use policies, risk assessment, and responsible-use frameworks aligned with the EU AI Act, plus practical team training so your people use AI safely and effectively.
Curious what the build side looks like? See recent web portfolio projects.
I partner with service-based businesses, startups, and entrepreneurs across the US and Europe who want search to be their most reliable growth channel.
Founders building their first organic growth engine. I help you establish search visibility from day one with a strategy that scales with your business.
Medical practices, health tech companies, and pharmaceutical organizations that need compliant, authoritative content ranking for high-intent health queries.
Online retailers looking to increase organic product discovery, recover from migrations, and build sustainable search-driven revenue channels.
Consultants, agencies, and service providers who rely on inbound leads. I position your expertise where potential clients are actively searching.
A look at how strategic SEO has transformed search visibility for clients across industries.
Low organic visibility in a competitive local market with minimal content strategy in place.
Full SEO audit, local SEO optimization, content calendar focused on high-intent respiratory keywords, and technical site cleanup.
+40% organic traffic in 9 months
Website wasn't ranking for any high-intent service keywords despite strong expertise and credentials.
Topical authority strategy, service page restructuring, schema implementation, and strategic placement of keywords
Page 1 rankings for 8+ target keywords
Declining organic revenue and poor page visibility after a site migration went wrong.
Technical migration audit, redirect mapping, on-page SEO optimization, and content gap analysis.
+72% organic recovery
From the Journal
The handful of SEO tasks that actually drive traffic and leads — and the busywork you can safely ignore.
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The annual SEO audit most businesses skip — and the clutter that's quietly costing them traffic.
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Why technical SEO is the secret weapon behind every page that ranks and every AI citation that converts.
Read articleBook a free consultation to discuss how strategic SEO and AI search optimization can drive qualified leads and sustainable growth for your business.